Why I Preach Consistency in Marketing but Suck at My Own

Ready for a truth bomb? I suck at marketing. 

See, I'm the kind of person who will passionately preach the importance of consistency in marketing until I'm blue in the face. But here's the kicker - I'm not exactly the poster child for practicing what I preach when it comes to my marketing. And you know what? That's okay. Here's why.

The Basement Chronicles

I started my journey in the basement of a film advertising agency. Yeah, you read that right - the basement. Picture it: stacks of videotapes, dim lighting, and a young, eager soul ready to break free from the monotony of organizing tapes. I found my calling in writing voiceover scripts for movie trailers, injecting life and personality into those cinematic snippets.

Fast forward through TV commercials, radio spots, and print copy, and you'll find me pivoting to a more meaningful mission. I decided to help people help themselves. Cue the superhero music, right? But here's the deal - amidst the transitions, the twists, and the turns, consistency became a bit elusive in my marketing journey.

The Authenticity of Inconsistency

Let me be real with you. I'm not here to pretend I've mastered the art of consistent marketing for my brand. Nope, not at all. But the truth is, I'm good at what I do. Damn good. I'm the wizard behind the curtain, pulling the strings to help other coaches and businesses find their voice, connect with their audience, and make an impact.

Why Consistency Matters (Even When I Suck at It)

Consistency is like the North Star in marketing. It builds trust, familiarity, and a connection that withstands the test of time. Your audience wants to know what to expect from you, and when you deliver consistently, it's like a warm hug in the form of content, messaging, and branding.

Why am I preaching this gospel of consistency when my marketing might resemble a rollercoaster ride? It's simple - I believe in your brilliance. I've seen the transformation that happens when you get your message right, and I want you to shine like the freaking star you are.

How I Can Help You Shine

So, you've got a message burning inside you, ready to set the world ablaze. The problem? The writing and editing process makes you want to throw your laptop out the window.

Well, my friend, that's where I step in. 

I'm your secret sauce, helping you articulate your brilliance, connecting the dots, and making your message sing.

I've been in the trenches. I've felt the frustration, the overwhelm, and the sheer chaos that can accompany the quest for marketing consistency. But through it all, I've also witnessed the magic that unfolds when you find your voice and communicate authentically.

Let's Embrace the Messiness Together

Here's the deal - I might not have a perfectly polished marketing facade, but I've got something better. I've got authenticity, boldness, and a belief in the power of your message. Let's embrace the messiness together.

If you’re an established business owner, and tired of messing around with marketing, I'm here to help you cut through the noise, stand out, and make a lasting impact.

Because in the end, it's not about having a flawless marketing strategy; it's about having a voice that resonates, a message that lingers, and an impact that lasts. And that's a journey worth taking, my friend.

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